Home   Sitemap Contact us
   

 
 
 

MASTERS OF BUSINESS ADMINISTRATION (MBA)
(Industry integrated Programme) 
MAHARISHI DAYANAND UNIVERSITY, ROHTAK
Member of Association of Indian University
Approved by UGC, HRD, and Govt. of India . Accredited with NAAC ‘B ++” Grade (Offered in IBMR Business School , Delhi NCR)

Duration: 2 Year (4 Semesters)
Eligibility: Any Graduation with Min 50 % Pass Marks.
Entrance Test Approved: MAT/ CAT/XAT/NAT/ATMA 
Specialisation:

  • Sales and Marketing
  • Financial Services and Banking
  • Retail Management
  • Information Technology
  • International Business
  • Human Resource Management

Course Structure:
Semester I

  • Management and Organisation Behaviour
  • Managerial Economics
  • Business Environment
  • Financial & Management Accounting
  • Quantitative Analysis
  • Computer Applications in Management

Semester II

  • Financial Management
  • Financial Management
  • Business Research Methods
  • Business Legislations
  • Human Resource Management
  • Marketing Management

Semester III

  • Business Policy and Strategic Analysis
  • Management Information System
  • Optional I
  • Optional II
  • Optional I
  • Optional II

Note: Students are required to choose two optional papers from each set of specialization areas offered under dual specialization scheme.

Semester IV

  • Entrepreneurship
  • Crisis Management
  • Optional I
  • Optional II
  • Optional I
  • Optional II

Note: Students are required to choose two optional papers from each set of specialization areas offered under dual specialization

Specialization Courses in Third and Fourth Semester
(Mentioned as Optional in the Course of Study)

  • SALES AND MARKETING

 

THIRD SEMESTER

Consumer Behavior

Advertising Management

FOURTH SEMESTER

Sales and Distribution Management

Brand Management

  • FINANCIAL SERVICES AND BANKING

 

THIRD SEMESTER

Security Analysis and Portfolio Management

Strategic Cost Management

FOURTH SEMESTER

Management of Banking and Financial Institutions

Project Planning and Control

        3.  RETAIL MANAGEMENT

THIRD SEMESTER

Introduction to Retailing

Retail Buying & Merchandise Management

FOURTH SEMESTER

Retail Selling & Customer Service

Supply Chain Management, Retail Information & Logistics

  • INTERNATIONAL BUSINESS

THIRD SEMESTER

Foreign Exchange Management

Export-Import Procedures and Documentation

FOURTH SEMESTER

International Marketing

Foreign Trade Policy and Promotion

        5. INFORMATION TECHNOLOGY

THIRD SEMESTER

Data Base Management System

System Analysis and Design

FOURTH SEMESTER

Internet Programming

ERP Solutions

  • HUMAN RESOURCE MANAGEMENT

 

THIRD SEMESTER

Strategic Human Resource Management

Talent Management

FOURTH SEMESTER

Training & Development

Organizational Development

 

© 2007 IBMR
powered by : triams technologies